Home Shopping Network
HSN entrusted me with Electronic Program Guides, concurrent with my role at QVC, I was asked to reimagine and publish all new designs for their latest rollout. Designing for television is comfotable territory and right in my wheelhouse. I produced high fidelity images that will render beautifully for HD broadcasts as well as high resolution digital device screens.
UI Design
Programs Utilized:
HSN Electronic Program Guides
Program Guides serve to funnel viewers to their preferred category of merchandise. HSN's branding is stark and blocked. So, to integrate their brand language into the imagery while maintaining the ease of interaction for their target audience, I involved their preffered seasonal colors and magentic photography with the iconic "periods" as a looking glass into their latest offerings.
